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Local Boutique Continues to Grow: Announces Promotion

A Formal Affair boasts newly certified bridal consultant

Warrenton, VA (January 8, 2010) - A Formal Affair is pleased to announce that Sheena Mellenger has been certified as a bridal consultant in their Warrenton boutique. A Formal Affair Bridal Consultants are qualified through store experience and intense training in wedding gown styles, trends, fabrics and fitting. Bridal Consultants are also required to meet more specific standards of customer service specific to serving bridal clients.

As a Bridal Consultant, Ms. Mellenger is now qualified to schedule bridal appointments and offer her bridal specific style expertise to bridal customers of A Formal Affair. “I am looking to accomplish bigger and better relationships with brides and their families. I want to excel as a bridal sales consultant and continue the stores stellar reputation.,” Mellenger said.

Ms. Mellenger began her employment at A Formal Affair in 2009 as a sales consultant, assisting customers with selection and fitting of general formalwear and prom fashions. Her excellent customer service and personal touch, coupled with the months of intense training led to her professional designation as a Bridal Consultant.

Debbie Richards, President of A Formal Affair was excited to promote Sheena and looks forward to watching her grow and succeed in the bridal fashion industry “Offering our brides a high level of expertise and customer service is very important to us, and Sheena’s hard work in helping deliver this to our customers is greatly appreciated” Richards said.

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Lisa Miller

I love helping customers find the right dress and I love teaching them why certain dress styles work on their body type and others do not...

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Catherine Richards

I love to walk on the stage and wear pretty dresses!

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" When I compare the experience I had at A Formal Affair to the other stores I can honestly say that I felt like I received fantastic customer service. Later that same day I actually had a woman si...

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